60 minutes with newsbrands
Designed for those who have been in the industry for over three years, this session is particularly suitable for agency comms planners who want to understand more about the advertising effectiveness of multi-platform newsbrands.
Dates are very flexible and tend to take place either at agencies or stakeholders. We usually do breakfast sessions from 9.30-10.30am.
The session includes:
- Newsbrand market update
- Attitudes towards newsbrands and other media
- Why do people still read newsbrands?
- The effectiveness of newsbrand advertising
If you have a large group who are interested in either of these sessions, or you would like to shape something a bit more bespoke, we would be happy to discuss this with you.