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Browse our range of effectiveness studies for insight into newsbrands’ ROI, context and influence

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From finance to motors - all you need to know about newsbrands’ advertising effectiveness across different sectors

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An in-depth look at the effectiveness of newsbrands’ advertising online in print and online, plus how they work together to maximise ROI


75% of Argos visitors, 81% of John Lewis visitors and 86% of Harrods visitors read newsbrands every week. So there is ample opportunity to influence and reach shoppers by using newsbrands in the marketing mix.