By bringing together our insight and knowledge in one place, the Planning Hub has all the information you need to capitalise on what newsbrands have to offer advertisers. From the nuts and bolts of planning a campaign, to newsbrands’ effectiveness across different sectors, it is an essential toolkit for planners and marketers looking to tap into newsbrands’ unique selling points.
A comprehensive overview of newsbrand circulation and readership data, platform deep dives and topline stats
An ongoing programme of studies exploring the multi-faceted effectiveness of newsbrand advertising
Drilling down into the component factors of planning a newsbrand advertising campaign
Bespoke media planning tools to make your job a little easier
Overviews of each newsbrand title, including readership and circulation stats
Details of the free media training days we run, for those just starting out in advertising and more experienced planners
A handy list of third party sites with information and contacts related to newsbrands and the wider media marketplace. Please let us know if you have suggestions for other sites that we can include.